Isuzu Philippines Corp (IPC) has just surpassed 30,000 units of the cab and chassis Traviz sold. To commemorate this achievement, the leading truck brand awarded a lucky customer with an exclusive travel package worth ₱300,000.
Jerlyn B. Perena, the owner of an event and catering service, was awarded the grand prize in Isuzu San Pablo, where she purchased a Traviz. This made her eligible for the “Road to Traviz 30,000 Units Sold” promo, which automatically qualifies customers who purchased between March 1 to May 31, 2025.
Through the promo, Isuzu Philippines commemorates its significant sales milestone with its customers, whom IPC president Mikio Tsukui notes as instrumental to the outstanding success of the model. “This remarkable milestone is a testament to the exceptional popularity of the Traviz, which is anchored on product quality and the strong relationship we have built with our customers,” said Tsukui. “We are thrilled to be the reliable partner of Filipino businesses, and we will continue to passionately serve their needs.”
Powering SMEs
Since its successful introduction in the market in 2019, the Traviz has sold 30,825 as of June 2025, underscoring the Traviz’s status as the preferred model for small businesses across the country due to its exceptional durability, versatility, fuel efficiency, high torque, and outstanding cargo capacity.
The Traviz boasts a robust modern design, combining the strength of an Isuzu truck with the body size suitable for SMEs. Its compact build is ideal for both narrow city streets and rough dirt roads, allowing business owners to penetrate various areas in the country. Businesses can also safely transport both passengers and cargo with the Traviz’s powerful Isuzu 4JA1 Blue Power Engine, which produces maximum power of 78 PS and 176.5 Nm of maximum torque.
With these features, the Traviz offers a reliable and efficient solution for businesses looking to optimize their operations and achieve greater productivity.
For Perena, the Traviz has been a reliable partner in running her events and catering business—used daily for client oculars, supply runs, staff transport, and even family outings. She commended its versatility and suitability for daily use. “It’s been a big help for our business, since we use it every day. Its style is versatile, that’s real value for money,” she shared.
Her story is just one of many that reflect how the Traviz empowers Filipino entrepreneurs—not only in their day-to-day operations, but also in creating meaningful moments beyond business.
For the Traviz promo, IPC also gave away mobile phones, smart watches, Bluetooth speakers, and exclusive merchandise to over 30 winners.