BYD Cars Philippines, a subsidiary of ACMobility, has teamed up with Warner Bros Philippines as the official mobility partner of the “Superman” movie. As part of this exciting collaboration, BYD took center stage at the Philippine fans day of the “Superman” World Tour held at the SM Mall of Asia Music Hall. The event brought fans together to celebrate the Man of Steel together with the film’s cast, director, and producer.
The partnership kicked off last June 19 with a sneak peek of the BYD Sealion 5 DM-i, showcased with Superman-themed decals, at the Philippine fan event prior to its Philippine launch. Superman fans and distinguished guests were among the very first in the country to witness the newest sub-compact SUV offering from BYD up close.
Seven additional BYD electric vehicles (EVs), including the BYD Tang 7-seater SUV, the eMAX 7 7-seater MPV, and the Seal sedan, transported Warner Bros executives and crew throughout the Philippine tour.
“This is an exciting partnership that introduces two game changers—a new Superman and the all-new BYD Sealion 5 DM-i,” said BYD Cars Philippines managing director Bob Palanca. “BYD’s collaboration with ‘Superman’ celebrates the Super DM-i Technology’s extraordinary performance and innovation, while inspiring hope—values that align perfectly with BYD as a global pioneer in automotive innovation and sustainable mobility,” shared Palanca.
“We are honored to be the official partner of the ‘Superman’ movie here in the Philippines. At BYD, we believe that true strength isn’t just about power, it’s about using it to protect, uplift, and inspire,” said BYD Philippines country head Adam Hu. “Just like Superman, BYD is all about pushing boundaries and making a difference. As the Global No. 1 new energy vehicle (NEV) brand, we’re using our strength in innovation to help protect the planet and drive a better, greener future for everyone,” he added.
More Superman-themed promotions in the coming months will celebrate the partnership, starting with the BYD Sealion 5 DM-i “Superman” display on the second floor of SM North EDSA The Block from July 3 to 9, coinciding with the BYD Tech Tour, which will be present there from July 4 to 6.
For more information about BYD Cars Philippines’ groundbreaking NEV lineup, visit its official website (bydcarsphilippines.com).
Banner photo shows the BYD Sealion 5 DM-i unveiled with Superman-inspired decals, ahead of its launch, during the ‘Superman’ fan event at SM Mall of Asia