Isuzu Philippines Corp (IPC) is set to host its biggest and most exciting truck event yet—the 2025 Isuzu Truck Fest—happening from Feb. 28 to March 2, 2025, at Hall 4 of the SMX Convention Center in Pasay City. The event will be open to the public from 1 p.m. to 7 p.m. on Feb 28, and 10 a.m. to 7 p.m. on March 1 and 2. This year’s Truck Fest is a grand celebration of IPC’s 25 consecutive years as the No. 1 truck brand in the Philippines, solidifying its dominance in the local commercial vehicle industry.
The 2025 Isuzu Truck Fest will feature an impressive display of 19 trucks, showcasing Isuzu’s comprehensive range from light-duty to heavy-duty segments, along with specialized body applications crafted by IPC’s authorized body builders.
Visitors will have the opportunity to explore a wide variety of truck configurations designed to meet diverse business needs, such as utility van, aluminum van, refrigerated van, mobile kitchen, modern PUV, garbage compactor, dump truck, crane truck, fuel tanker, fire truck and military truck.
At the truck fest, IPC is expected to highlight its Isuzu Advantage, a collection of offerings that includes its nationwide dealer network, nationwide parts availability, Isuzu mobile media truck, expert Japanese truck engineers, drivers and mechanics training and quality body application, to name a few, which have proven to be the strengths of Isuzu over the years.
“The 2025 Isuzu Truck Fest is more than just a display of our trucks; it is a testament to Isuzu’s long-standing commitment to providing durable, fuel-efficient, and reliable transport solutions for Filipino businesses nationwide. This event will highlight why Isuzu remains the top choice in the trucking industry, with our excellent product line-up and unparalleled aftersales support that sets us apart from the competition,” said IPC president Tetsuya Fujita.
Promos and discounts
As a special treat to customers attending the 2025 Isuzu Truck Fest, IPC is offering exclusive discounts and promotions. Visitors who register at the event will be entitled to P35,000 discount and a parts coupon worth P10,000 for every truck purchase made from Feb. 28 to April 30, 2025.
Trusted partners
Adding to the excitement, trusted body builders and suppliers will be participating in the event, ensuring attendees get firsthand insights into the quality and reliability of Isuzu’s customized truck applications. Participating body builders and suppliers include Advance Thermofab, Almazora, Carryboy, Centro Manufacturing, CoolAire, F. Cura Industries, Kyoei Kogyo, and Multi-Lift.
Special financing offers will also be available through IPC’s bank and leasing partners, including RCBC, BPI and Security Bank.
“We invite business owners—big and small—to come and visit the 2025 Isuzu Truck Fest. This is the perfect opportunity to discover more about the Isuzu Advantage, and how we can help your business grow. Whether you’re looking for a light-duty truck for deliveries or a heavy-duty solution for large-scale operations, there’s an Isuzu truck ready to meet your needs,” added Fujita.
For more information about the upcoming 2025 Isuzu Truck Fest, visit the official IPC website (isuzuphil.com) or follow Isuzu Philippines on Facebook for the latest updates.