Mitsubishi opens new Iloilo dealership

Mitsubishi Motors Philippines Corp recently inaugurated a new dealership in Iloilo City, under the management of Grand Canyon Multi-Holdings Inc (GCMHI). This is MMPC’s second dealership in Iloilo City, boasting a prime location in the city’s commercial and industrial hub, offering easy access from the city proper and adjacent towns.

Grand Canyon’s Mitsubishi dealership in Iloilo is the 66th 3S dealership of MMPC nationwide. With the growing demand in the area, MMPC saw the opportunity to place another Mitsubishi outlet to serve more Filipinos. Located at Barangay Taft North, Mandurriao, Iloilo City, the new dealership features a showroom floor of 2,122 square meters, which can display up to 13 Mitsubishi vehicles and offer a comfortable customer lounge. The dealership also has an equally spacious service center with 20 service bays.

The inauguration ceremony was attended by Iloilo City Vice Mayor Jeffrey Ganzon and other local government officials. Showing its support to the newest member of the MMPC family, the MMPC team, led by president and CEO Takeshi Hara, also attended the event.

Grand Canyon Multi-Holdings has long been a prominent player in the automotive industry, managing several car dealerships from different brands, especially in Iloilo province. This would be its first venture with the Mitsubishi brand, right at Grand Canyon’s hometown.

“As we navigate through dynamic times in the automotive industry, I am grateful for MMPC’s unwavering support and trust in Grand Canyon Multi Holdings Inc. Our commitment to providing exceptional service, top-quality vehicles, and innovative solutions remains steadfast. We are dedicated to exceeding your expectations and ensuring your satisfaction at every turn.” said Grand Canyon Multi-Holdings president Jan Andrew Po.

The inauguration of Grand Canyon Iloilo signifies MMPC and Grand Canyon’s shared vision to further expand the reach of the brand in the area, delivering exceptional customer experience and service which Mitsubishi Motors is renowned for.

“Together, we embark on a journey that goes beyond providing vehicles; it’s about creating experiences, building lasting relationships, and contributing to the progress of the communities we serve,” said MMPC president and CEO Takeshi Hara.

(Shown, from left): MMPC AVP for network management Kirk Louie Zuniga; MMPC EVP for sales and marketing Takanobu Suzuki; GCMHI director Robert Po; East West Bank head for CLC Vismin operations Jovi Abad; Jan Andrew Po; China Bank Savings auto loans head Manny Gomez; Iloilo City Vice Mayor Jeffrey Ganzon; Takeshi Hara; Bank of the Philippine Islands consumer loans head Dexter Lloyd Cuajotor; GCMHI chair Peter Po; former Iloilo City Councilor Jay Trenas, and; MMPC EVP for aftersales Junichi Kinashi