Astara-backed JMC Philippines, the official importer and distributor of JMC pickups in the country, is set to exhibit at four malls nationwide this July 2024.
The automaker will display its flagship Grand Avenue at selected locations in Pasig, Alabang, Cagayan de Oro and Bacolod. The dates and venues are: July 1 to 7 at SM Bacolod; July 1 to 31 at SM Downtown Cagayan de Oro; July 3 to 19 at Virra Mall Greenhills, and; July 15 to 21 at Festival Mall Alabang.
“The Grand Avenue promises owners adventures, blending toughness with a premium experience,” said Astara Philippines marketing director Timmy De Leon.
“Through our nationwide mall tour, we want more Filipinos to discover the remarkable features of the Grand Avenue,” she added. “This pickup truck is designed to provide memorable journeys for families and adventurers alike.”
The Grand Avenue’s tough and stylish exterior, emphasized by the prominent two-bar grill, is accentuated by premium features like automatic headlights, rain-sensing wipers, skid plates and 17-inch alloy wheels with 265/65 series tires.
The Grand Avenue is also among the largest pickups in its class, measuring 5,450 millimeters long, 1,935 millimeters wide and 1,872 millimeters tall, with a 3,270-millimeter wheelbase. It has a generous cargo bed that is 1,546 millimeters long, 1,595 millimeters wide and 546 millimeters tall, all while boasting an 870-kg payload.
The Grand Avenue’s size means a palatial interior for five passengers that is designed to provide the utmost comfort. It comes standard with keyless entry with push-start button, flip-up rear seats, automatic climate control with PM 2.5 filtration, a 3.5-inch TFT digital multi-information display and a 10-inch touchscreen infotainment system with Apple CarPlay and Android Auto.
Features exclusive to the automatic variants include a 6-way electrically adjustable driver’s seat, rear air-conditioning vents, paddle shifters and an electronic parking brake.
JMC Philippines has also loaded the Grand Avenue with a wide array of safety and convenience features like cruise control, electronic stability program, hill-launch assist, hill-descent control, rollover mitigation, parking sensors and a reverse distance display.
In addition, the Grand Avenue comes with dual front airbags and Isofix child-restraint anchors, with automatic variants adding side and curtain airbags.
Powering the Grand Avenue is a 2.3-liter, twin-cam, 16-valve, inline-4 Puma turbodiesel engine producing 177 PS at 3,200 rpm and 450 Nm of torque at 1,500 to 2,400 rpm for automatic variants (400 Newton-meters at 1,400 to 2,800 rpm for manual models).
This can be mated to either a Magna 6-speed manual or a ZF 8-speed automatic – both of these gearboxes were engineered and manufactured in Europe to provide all Grand Avenues with exceptional performance.
In addition, all 4×4 variants use the proven BorgWarner electronic four-wheel-drive system with a center-differential lock for optimum mobility on rough roads. The Grand Avenue also features a 30-degree approach angle and a 26-degree departure angle.
JMC Philippines is proud to offer the Grand Avenue with a competitive aftersales package. JMC vehicles come with a 5-year/150,000-km warranty (whichever comes first), a lifetime engine warranty for total peace of mind and a free 24/7 emergency roadside assistance for the first year, for trouble-free journeys. The Grand Avenue is available in Pearl White, Silver Sand Black, Cosmic Grey, Shining Silver and Sandy Brown.
Check out the all-new JMC Grand Avenue at its ongoing mall tour this July. You can also visit JMC Philippines’ official website at https://jmcph.com/ to learn more.